Trends Identified
Augmented reality goes mainstream
The mobile game Pokémon Go has unleashed a billion-dollar demand for augmented reality entertainment, and major brands are taking notice. Thanks to the introduction of affordable augmented reality glasses, our phones will remain in our pockets and Heads Up Displays (HUD) will improve how we work, shop, and play.
2017
4 Technology Trends That Will Transform Our World in 2018
Fortune
Competition for Talent
The mismatch in skills available and capabilities needed in the workforce given today’s technologically-focused world has resulted in fierce competition for talent.
2017
Beyond the Noise- The Megatrends of Tomorrow’s World
Deloitte
Meso-scale models to forecast dangerous hydrometeorological phenomena
The meso-scale model to forecast dangerous hydrometeorological phenomena is a software package incorporating an actual mesoscale atmospheric model; a unit to prepare input data, constraints and surface properties (pre-processing); and a postprocessing unit to process modelling output data, additional calculations and visualisation. Such models, implemented for limited territories, already serve as a means to provide a detailed forecast of meteorological fields with various parameters (temperature, humidity, pressure, precipitation, wind), and the sampling resolution of the computer grids for operational weather forecasting does not exceed 2 km2. Improving these models will enhance the accuracy and scales of the fore casts of dangerous phenomena, both for “purely atmospheric” (storm wind speed, largescale precipitation, etc.) and for series of hydrometeorological phenomena (storm surges, floods, rough seas, avalanches, etc.).
2016
Russia 2030: science and technology foresight
Russia, Ministry of Education and Science of the Russian Federation
Increasing Media Impact
The media will retain an overarching influence shaping an individual’s values and beliefs both consciously and unconsciously. However, this impact is likely to vary across states, dependent on the censorship and control systems they have in place. The ‘democratised’ Internet makes it likely that almost every member of global society is able to access free information from a variety of sources.
2010
Global strategic trends - out to 2040
UK, Ministry of Defence
Developing human capital
The massive population shift from farm to factory has altered the social landscape in the fast-growing emerging economies, but social infrastructure has not kept pace. Broadening access to education and improving its quality over the coming decade will be crucial if those economies will successfully navigate the transition to a higher value-added service and technology-based economy. Likewise, building a basic healthcare delivery system and weaving a stronger social safety net will absorb a far higher proportion of investment than in the past. Estimated contribution to global GDP by 2020: $2 trillion.
2011
The great eight: Trillion-dollar growth trends to 2020
Bain and Company
Electric Car Quick Charging Technology
The market penetration rate of electric cars is expected to increase rapidly within 10 years and the charging technology will lead these changes with high demand.However, revolutionary improvement of the charging speed comparable to the current speed is necessary.
2011
KISTEP 10 Emerging Technologies 2011
South Korea, Korea Institute of S&T Evaluation and Planning (KISTEP)
Population growth will still bene t a few
The majority of countries in Africa and the Middle Eastern region will benefit from an increase in their working populations, which will be an advantage in sustaining higher growth rates in the forecast period.
2015
Long-term macroeconomic forecasts Key trends to 2050
The Economist
Humans, meet AI
The machines have risen. And marketers have discovered they can be delightfully useful. The danger, of course, is following this trend, rather than understanding the far-reaching changes AI will bring to social marketing. Over 100 thousand Messenger bots are now active on Facebook (a 233 percent YOY growth over last year’s 33 thousand). But it’s still unclear whether customers will value these human-less engagements. While AI is still a future-facing trend, marketers can expect to start reaping the practical benefits in 2018. Facebook, for example, has released new predictive analytics to help marketers find insights faster. And visual search engines are using machine learning to help consumers search by images rather than keywords, a shift that will redefine the future of online product browsing.
2018
Social media trends 2018
Hootsuit
We are finally going to spend more time online than watching TV.
The lines will cross some time in 2019: Around the world, people will start spending more hours a day on the Internet than watching television. The glass-half-empty way to look at it is people are turning away from legacy media, says Viacom President and CEO Bob Bakish. The glass-half-full vision: “There is more content being consumed today than ever before in history,” he adds. For Viacom, that has meant expanding its intellectual property across many platforms or creating shows for third-party streaming sites. “We do work with folks that maybe didn't exist 10 years ago, and started getting into the media business five years ago,” he says. “It's a year of a mixed economy and a mixed ecosystem. And that's the world of the future.”
2018
50 Big Ideas for 2019: What to watch in the year ahead
LinkedIn
Climate change: more disasters
The likely trends over the next thirty years are for increases in the severity and intensity of sudden onset natural disasters, particularly those related to weather (storms, hurricanes, cyclones, flooding). These will increasingly affect urban populations, in part because there will simply be more people living in cities and in part because more people will be living on more marginal land. Climate change will also drive rural to urban migration.
2011
Megatrends and the future of humanitarian action
International Review of the Red Cross