Trends Identified
Visualization
See, discover and explore deeper insights within large, complex data sets Enterprises move into 2011 with information at the forefront of their agendas. According to a recent Gartner survey, increasing the use of information and analytics is one of the top three business priorities1 . Data volumes continue to explode, as unstructured content proliferates via collaboration, productivity and social channels. And while organizations are making headway on enterprise information management and broad analytics solutions, much potential insight is buried within static reports that are accessible only by a small fraction of the organization2 .
2011
Tech Trends 2011 The natural convergence of business and IT
Deloitte
Voice Assistants Become a Service-Led Market
The key opportunity here is for voice assistant providers and their partners to use the platforms to deliver a range of digital services. This follows the somewhat lacklustre uptake of voice commerce, and will provide a firmer basis for monetisation of a rapidly growing platform; Juniper expects 93 million smart speakers to be in use by the end of 2019, providing a large base for the use of these products. We expect these to be used in 9% of households worldwide by the end of 2019, reaching over 40% in some developed markets. While these devices have been rapidly adopted, they have not become the payment and commerce gateways some had hoped for. Instead, we expect vendors to turn to services as a means of monetising the platforms and further differentiate between voice assistant ecosystems, locking people into hardware. The biggest name in the market so far has been Amazon, and following the recent explosion in Echo devices, we expect the company to further differentiate between Echo and Alexa devices. This means that their own version of the voice assistant will become more appealing; forcing other manufacturers to compete by offering hardware-linked services in other areas, such as premium music subscriptions and other types of service. We expect software providers to benefit the most from this, as speaker hardware vendors will seek out premium deals to drive hardware sales; allowing the software providers to upsell existing users more easily. We also expect Amazon’s hardware sales to increase further, as difference between Echo and Alexa becomes more apparent, driving up sales throughout the year. As a result, Juniper expects more granular speaker-based services to be offered, both by software providers and speaker makers. Gating off content in this way will increase ecosystem lock-in and encourage further spending from smart speaker users. Related Research: Smart Audio Devices: Strategies & Forecasts 2017-2022
2019
Top Tech trends 2019
Juniper Research
VOICE, NOT JUST A TREND
In the past two years we’ve profiled the emergence and adoption of ‘voice’ as a way for customers to achieve what they set out to do in their daily lives. We identified bots in 2016 as an emerging trend; and in last year’s report – The End of Typing – we profiled the explosion of smart speakers from the likes of Amazon and Google amongst others as they sought to enter the home. Looking to 2019 it’s fair to say that we’ve reached critical mass in terms of the number of devices (phones, speakers, cars, and now even toilets!) that are voice-enabled with conversational user interfaces and voice assistants.
2019
The Ogilvy Consulting Trends for 2019
Ogilvy
Volatile Energy Markets
Energy supply will struggle to meet growing demand leading to upward pressure on prices. When supply and demand for energy are closely matched, rapid increases in demand to which supply can not react quickly can lead to large variations in price; therefore markets are likely to be volatile.
2010
Global strategic trends - out to 2040
UK, Ministry of Defence
Volatility is the new normal
From disruptive technologies to political uncertainty, the future is chaotic and it is here to stay.
2018
8 sustainability trends that will define 2018
Cambridge Institute for Sustainability Leadership
VR
Computer-generated simulation of a three-dimensional image or a complete environment, within a defined and contained space (unlike AR), that viewers can interact with in realistic ways. VR is intended to be an immersive experience and typically requires equipment, most commonly a helmet/headset.
2016
Tech breaktroughs megatrend
PWC
VR Goes From Hero To Zero
Poor VR. Just yesterday, tons of us were getting excited about buying our first set of VR headsets — and out of nowhere, AR has pushed it out of the way. Why? At least for now, it’s simply cheaper and easier to use, especially in a professional context. By using 3-D visualization, companies can better train, pitch, and envision new products — without the same expense of VR. This isn’t to say VR won’t have its day. Just not in 2018.
2016
Top 10 trends for digital transformation in 2018
Forbes
Vulnerable employment is on the rise
With these improvements in employment projected to be modest, the number of workers in vulnerable forms of employment (own-account workers and contributing family workers) is likely to increase in the years to come. Globally, the significant progress achieved in the past in reducing vulnerable employment has essentially stalled since 2012. In 2017, around 42 per cent of workers (or 1.4 billion) worldwide are estimated to be in vulnerable forms of employment, while this share is expected to remain particularly high in developing and emerging countries, at above 76 per cent and 46 per cent, respectively. Worryingly, the current projection suggests that the trend is set to reverse, with the number of people in vulnerable employment projected to increase by 17 million per year in 2018 and 2019.
2018
World Employment and Social Outlook
International Labour Organization (ILO)
Walking a tightrope
How does a business meet the current, acute demands of survival and at the same time ensure its business model is both durable over the long term and positioned to take best advantage of a return to growth? Stephen Green, Group Chairman of the UK-based international banking and financial services organisation HSBC Holdings plc, explains: ‘One of the obvious risks is that current emergencies drive out the longer-term perspective…You cannot rebalance economies overnight. No institution, whether it’s a bank, or a government, or the World Bank or the IMF, has the power to do this. It simply will take time, and it’s a difficult tightrope to walk.’ Walking the tightrope requires CEOs to balance extreme, short-term threats to survival, on the one hand, and on the other, large-scale, global issues that impact long-term success. Many CEOs believe this requires a mindset that is different from the past.
2009
12th Annual global CEO Survey
PWC
Walled Off
Regulatory, cybersecurity and protectionist concerns lead to the fragmentation of the internet
2018
The Global Risks Report 2018
World Economic Forum (WEF)