Trends Identified

Beyond the Cloud
No vision would be complete without commenting on the cloud. However, cloud computing is no longer an emerging trend. The on-demand, elastic technology needs to be considered in all decisions made today; the key question is not “should we use cloud?” but “how can we use cloud?” More than that: cloud isn’t a single concept. Its individual elements—from IaaS to SaaS to PaaS, from public to private—are as distinct and different from one another as the opportunities for enterprises to use them. So the real “trend” is a shift in focus to the next phase: putting cloud to work and crafting an overarching approach that weaves cloud capabilities into the fabric of the enterprise—with business value uppermost in mind.
2013
Accenture Technology Vision 2013
Accenture
Beyond shanghai: the age of urbanization
The shifting of the locus of economic activity and dynamism to emerging markets like China and to cities within those markets. These emerging markets are going through simultaneous industrial and urban revolutions, shifting the center of the world economy east and south at a speed never before witnessed.
2015
The four global forces breaking all the trends
McKinsey
Beyond marketing: Experience reimagined
The new world of marketing is personalized, contextualized, and dynamic. Increasingly, this world is orchestrated not by outside parties but by chief marketing officers partnering with their technology organizations to bring control of the human experience back in-house. Together, CMOs and CIOs are building an arsenal of experience-focused marketing tools that are powered by emerging technology. Their goal is to transform marketing from a customer acquisition-focused activity to one that enables a superb human experience, grounded in data. In experiential marketing, companies treat each customer as an individual by understanding their preferences and behaviors. Analytics and cognitive capabilities illuminate the context of customers’ needs and desires, and determine the optimal way to engage with them. Experience management tools tailor content and identify the best method of delivery across physical and digital touchpoints, bringing us closer to truly unique engagement with each and every human.
2019
Tech trends 2019 - Beyond the digital frontier
Deloitte
Beyond globalization
Globalization is still progressing, but also facing powerful headwinds. “Anti-globalization” sentiments are growing, and governments are responding: the United Kingdom is moving ahead with Brexit implementation; the United States has already stepped back from the Trans-Pacific Partnership (TPP) and may now have changes to the North American Free Trade Agreement (NAFTA) in its sights. Meanwhile, traditional globalization metrics are slowing.
2017
The global forces inspiring a new narrative of progress
McKinsey
Beyond BRIC
There are other countries besides BRIC that are capturing the world's interest because of their promising economic future, specifically the Next Eleven1) and the ASEAN Five2). We also look at the most economically attractive countries in Africa and South America in this section
2011
Trend compendium 2030
Roland Berger Strategy Consultants
Between Governance of the Past and Technology of the Future
In the online world, people are used to instant, accessible and personalised services. But the infrastructure for politics is still based on technology developed in the 18th and 19th centuries. In many parts of everyday life, voters are used to a consumer experience where they get instant feedback and personal participation; but party membership, ballot boxes and stump speeches do not offer the same speed, control or personal engagement. The institutions of representative democracy at national and EU level – political parties, elected members, law- making – do not offer the same quality of experience for their ultimate consumers. This matters because it is causing voters to switch o . Broad participation by most of the population in the practice of democracy is vital for societies to remain open because it ensures pluralism and prevents takeover of power by narrow interests. But in some countries and some elections, turnout is regularly below a third of registered voters, especially in European Parliament elections.
2016
Shaping the future
European Strategy and Policy Analysis System (ESPAS)
Best-of-Breed Enterprise Applications
Back to the ERP future Enterprise applications are enjoying a resurgence of sorts – but with a fresh focus on agility and innovation. The days of a single-stop behemoth package to fulfill all of a business’ needs are fading fast. Instead, buyers are seeking to combine traditional packages for strategic standardization in parts of the business, without compromising the ability to use best-of-breed solutions for selective differentiation. They’re demanding the freedom to choose from legacy offerings, new custom capabilities, or other third-party products to satisfy their overall need for delivering results.
2010
Depth perception A dozen technology trends shaping business and IT in 2010
Deloitte
Bendable Devices Make Their Debut
"Hone up on your origami because 2019 will see the launch of foldable phones with flexible screens, replacing convertible or detachable devices. These devices are expected to be lightweight, unbreakable and compact. Several companies—Apple, Motorola, LG, Huawei and Samsung—are in a race to launch first generation foldable phones with flexible screens in 2019. In the meantime, LG has stolen a march over its competitors by unveiling its rollup, ultra high definition TV earlier this week at the Consumer Electronics Show in Las Vegas. Royole debuted its FlexiPal bendable tablet at the same venue."
2019
Top 10 Trends For 2019
Forbes
Behavioural and Cognitive Science
It will be more difficult to quantify the direct application of advances in cognitive science than it is in nanotechnology or biotechnology. However, indications are that certain interdisciplinary advances, such as neuro-imaging technologies, may make the mapping of brain activity with behaviour more reliable. Modelling techniques are likely to become more powerful and increasingly capable of more accurately understanding the complexity of human behaviour and performance at various scales, and over different time constants.
2010
Global strategic trends - out to 2040
UK, Ministry of Defence
Behavioral science
People make mental shortcuts in order to make complex choices. These shortcuts help in many situations where fast reaction is needed. But when time is available to decide, a profounder thinking process is needed, which requires effort. The Human Behaviour can be studied and influenced. It is studied in Behavioural Science and it can be predicted in order to set conditions and choices so that desirable behaviour occurs; e.g. in relation to health, climate, energy and other policies. Behavioural Science is helping us to understand why and how we behave the way we do. Organ Donation Behaviour: Depending on whether the choice is "opt-out" or "opt-in" the rate of organ donors can vary from 10% in one country to 90% in another country.
2015
Preparing the Commission for future opportunities - Foresight network fiches 2030
European Strategy and Policy Analysis System (ESPAS)