Trends Identified

Ecosystem at risk
Our ecosystem and its biodiversity are crucial to mankind in order to ensure food security, clean water, protection against extreme weather and provision of medicines. These benefits have been estimated to be worth between USD 21-72 trillion each year, a huge sum compared to the world GDP of USD 62 trillion in 2009.
2011
Trend compendium 2030
Roland Berger Strategy Consultants
Knowledge and Democracy
Our democracies have a common life – but there is much disorder in it – the cultivation of suspicion towards foreigners, the manipulation of fear and the knowing disregard for truth. If our democracies were in healthier shape, we could face the challenge of resurgent authoritarianism with confidence, but there are few democracies, whether in the Central European region or elsewhere, that are in good shape. There is so much inequality and injustice; so much corruption and self- dealing, so many unanswered attacks on the independence of institutions, from the courts to the press.
2016
Shaping the future
European Strategy and Policy Analysis System (ESPAS)
The last straw?
Our climate is changing and so is the way we’re thinking about it. Our concerns about global warming, pollution and sustainability have experienced a cultural shift. Where once it was “too big to do anything about,” now it’s personal. In 2019, it won’t be enough for companies to simply acknowledge environmental concerns; consumers will expect commitment to be proven through action. Organizations will need to redesign their systems and business models to fit the “circular economy,” where consumers are active participants, and sustainability is built into their products and services.
2019
Fjord trends 2019
Fjord
Stroll through data in the augmented city
Our cities could soon be painted with secrets we cannot see with the naked eye. The streets, buildings and sometimes even the citizens themselves would teem with virtual information. With the help of augmented reality (AR) you could see the occupancy level of a hotel emblazoned on its walls and read a restaurant’s reviews as you walk past. The people you meet might even reveal their names and job titles before you say a word. AR is about to create a new layer over the cityscape by adding graphical information from apps and the internet onto objects in your field-of-view as you peer around.
2011
Seven technologies to disrupt the next decade
NewScientist
Ahead of the curb
Our cities are changing. Around the globe, lines are blurring between public and private transport, passenger transit and item delivery. The problem is that cities aren’t keeping up, so insufficient regulation and lack of central planning has resulted in a free-for-all that’s leading to urban mobile service clutter and a fragmented user experience. In 2019, organizations must start to consolidate mobility services within a single, coherent ecosystem built on real-time needs.
2019
Fjord trends 2019
Fjord
Assessing the global landscape
Our annual survey of CEOs continues to note high levels of global business confidence, both in the short and medium term – an upward trend we have charted in four of the past five years. As figure 1.1 indicates, the outlook for revenue growth continues to be strong over the next year, the CEOs say, with 52% ‘very confident’ and 40% ‘somewhat confident’. Overall, confidence levels have nearly doubled since 2001.
2007
10th Annual global CEO Survey
PWC
Growing need for effective decision- making
Other challenges include ways for the EU to function more effectively and aggregate citizens’ voice more effectively in order to react to their concerns and build trust at every level of governance121. This is by all means the foremost important challenge the EU is facing over the coming decades.
2014
Challenges at the horizon 2025
European Strategy and Policy Analysis System (ESPAS)
Quest to Purchase - The rise of elective barriers to buying
Orthodoxy demands that brands strain every sinew to kill obstacles on the path to purchase. In Quest to Purchase, brands are instead invited to recognise the perceived value of deliberately contrived pre-checkout challenge. For the One-Click Generation, used to zero delay between intent and satisfaction, new barriers to buying – with opportunities to graft and compete for favoured brands’ custom in offline, IRL settings – provide new routes to fun and status.
2018
Trending 2018
Foresight Factory
Simplicity in complexity
Organizations tend to respond to new challenges by adding teams, functions, and departments. As organizations grow, their structure becomes increasingly complicated. New silos develop, the number of stakeholders involved in decision making increases, and interdependencies between functions multiply. The plethora of stakeholders, decision rights, processes, and policies slows down every decision and hinders collaboration across departments, reinforcing the silo effect. 74% of managers say that company complexity is hurting business performance
2017
Twelve Forces That Will Radically Change How Organizations Work
Boston Consulting Group (BCG)
The ethics economy
Organizations must proactively demonstrate what they stand for, whether they want to or not. People will choose the brands that align with their own beliefs.
2018
Fjord trends 2018
Fjord